Right Bike. Right Size. Right Fit.
Buying a new bicycle comes with lots of choices. It has to be the right bike for your riding style, the right color and at the right price. And, it has to fit you.
We utilize the science-backed, rider-centric Serotta International Cycling Institute (SICI) fitting methodology. Our professionally trained fitters use state-of the-art fitting tools to provide the best possible, most accurate fitting outcome for you. We start with a simple interview to determine your riding style and take some basic measurements to recommend the right size in your preferred bicycle. Our fit specialists will work with you on a simulator to dial in the exact specifications to fit your overall body position, arm reach and correct hip, knee and foot angles. We can even give you the ideal placement of your cleats for pedaling.
After you’ve been riding your bike awhile, and your fitness and flexibility levels increase, you’ll want to come back and see if you need any adjustments to keep you comfortable while you ride.
Who Needs a Bicycle Fitting?
"Everyone who rides a bike! Just like your running shoes must fit, your bike must fit in order to optimize your enjoyment and performance in cycling.
We understand that each rider, regardless of ability, has individual fit needs based upon the “personal blueprint” he or she brings to the bike.
The blueprint is the sum of a rider’s goals, riding style, fitness level, body shape and size, flexibility and range of motion, history of injuries and current concerns.
We utilizes the science-backed, rider-centric Serotta International Cycling Institute (SICI) fitting methodology.
Our professionally trained fitters use state-of the-art fitting tools to provide the best possible, most accurate fitting outcome for you!"
Bill, SICI Certified Fitting Expert
Bikes and Life, Johns Creek, GA